How a Career in Design is Becoming The New Rage in India?

India has been traditionally known for its textile manufacturing export industry. However, today its designers are making a name across the globe in the international fashion scene.  Names such as Ritu Beri, Rohit Bal and Manish Malhotra have made India a serious contender on the international fashion scenario. The common thread between these three world-renowned fashion designers is that they are alumni of NIFT, one of the top institutes of fashion design in India.   Education in Fashion, which was considered just another passing fad in earlier times, is now getting its due. Owing to India’s rise in the fashion world, more and more students are aspiring to become the next Manish Malhotra. Due to the lack of serious government efforts and infancy of this industry, there is only a handful of good fashion designing institutes. Symbiosis Institute of Design is one of the top institutes for fashion designing in India.

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The consumer today is more informed and has demands different from that of yester years. He needs more visual appeal and comfort along with same levels of utility. The biggest impact area of this changed mind is design. Whether it is Industrial design, Communication Design or Fashion Design, all these careers have opportunities galore. There are several important sectors like automobile, product manufacturing, advertising which need highly skilled and innovative minded professionals. Owing to such great demand, a career in design holds an immense scope and promise for skilled individuals who can come up with innovative ideas and posses a creative thought process.

Inception of Symbiosis Institute of Design: A place for excellent career in design

Symbiosis Institute of Design is a part of Symbiosis University, which is one of India’s top educational Institutions imparting superlative quality education for the last 38 years. It has 35 academic institutions under its ambit and is spread across 20 campuses in and around Pune. The university plays host to more than 27,000 Indian and International students on its campuses. The distance learning programmes of Symbiosis University are one of the most sought after and till date more over 1,00,000 students have enrolled in them.

Symbiosis Institute of Design was established in 2004, primarily driven by the sudden boom in the market scenario. It was the first institute of its kind in Maharashtra.  The institute offers various undergraduate courses in different disciplines of design.  SID, Pune certainly deserves applaud for creating a world class facility spread across 80,000 square feet. It is one of the largest design institutes in the country built on three acres of land. The campus is located at Viman Nagar in Pune and houses cutting edge design studios, laboratories, workshops. The IT infrastructure is state of the art as is the well furnished class rooms, exhibition areas and library. SID also has an ultra-modern auditorium where various activities including design shows are held regularly showcasing the talent of students.

Courses & Career Prospects in Design

The institute offers a four year duration programme in Bachelor of Design, accredited by Symbiosis International University, Pune.  The various disciplines in which this programmes is offered are:

  • Communication Design
  • Fashion Design
  • Industrial Design
  • Fashion Communication

The communication design course concentrates on visual aspect of communication. Graphics, animation, user experience design, video film design are some of the important sub-disciplines of this course. The industrial design programme is aimed at nurturing the creative mind through inputs of technology.  Fashion communication is a relatively new concept. It deals with areas such as visual merchandising/ retail experience design, styling, advertising and creative writing.

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